What Is Programmatic Display Advertising?
Programmatic Display is an automated form of purchasing display inventory that cuts out the manual work and makes it possible to dedicate more time to analysis and strategic optimizations. This is taken a step further by Real-Time Bidding (RTB), which is bidding on individual impressions based on how valuable they are to you. Instead of paying a flat Cost Per 1000 Impressions (CPM), you pay a dynamic CPM that allows you to save money and focus on the individual users who are most likely to convert.
How Do You Onboard Clients?
You can locate our onboarding process here.
What Do You Charge For Your Services?
To learn more about our pricing, we recommend you call us as our fees and advertising depending on the channel you’re leveraging beit SEO to Programmatic, pricing will change.
What Services Do You Provide?
Our agency provides the following digital advertising solutions:
- Programmatic Display
- Geo Fencing
- Site Retargeting
- CRM Retargeting
- Search Retargeting
- Conversion Zone Tracking
- Keyword Contextual Targeting
- Programmatic Video (Pre-Post Roll)
- Geo Targeting
- Paid Search (Google Adwords & Bing Ads)
- Local Search
- National SEO
- Social Media Advertising
- Amazon Consulting
- Analytics & Reporting
What Is Geo Fencing (Location Based Advertising)?
Geo fencing is when you target people based on their physical location. We’re not talking about zip codes and cities. We’re talking all the way down to the contours of buildings and customized polygons around parks. Learn more about geo fencing here.
What Is Your Minimum Contract Requirement?
For our Paid Search, Facebook, and Programmatic Display campaigns, we do not require a minimum contract. For SEO and Amazon Consulting, we require a minimum 4 month contract.
Where Can I See Examples of Your Work?
We love this question because we love to share our case studies and success stories. You can find them here.
What Requirements Are Needed From Us To Get Started?
Our requirements are simple but very important so we’re building a successful well optimized from the beginning:
- Client Questionnaire
- Business Objectives
- Site Tag Management
- Conversion Tracking
- Campaign Research & Analysis
Do You Provide Comprehensive Discounts If We Utilize Multiple Solutions?
What Is Conversion Zone Tracking?
Never before have companies been able to track conversions and actual foot traffic after they’ve seen your Ads. Now they can with our conversion zone tracking.
What Size Company/Organization Do You Typically Work With?
We’ve worked with companies with $1,000/month budgets as well as companies with $1,000,000/month budgets. Either way, you will have an account executive with deep knowledge and understanding of your objectives and how our agency will help you meet them.
How Can I Tell Our Campaigns Are Working?
Conversions matter to us. For that reason, we can track the following:
- Phone Calls
- Lead Forms Generated
- Foot Traffic To Your Store
- Engagement On Your Website
And we can tie all of these metrics back to the campaigns we’re running for you.
Do We Need Creative Ads For Our Campaigns?
We do need creative ads developed for the majority of campaigns including Programmatic Display, Facebook, and occasionally Paid Search. However, we do have an in-house creative department to develop Ads for you.
How Long Does It Take To See Results?
We don’t make promises. All we can share is past experience, proof of what we’re good at, and our ability to track everything we do.